Wednesday, December 13, 2006

Indian suppliers eager to live the American dream in India

The Economic Times reports that Indian suppliers are eager to relive their American dream, this time in India itself. Companies that are manufacturing a wide variety of goods hope to continue their relationship with the retail giant to supply the Indian Wal-Mart stores. The company will be sourcing approximately $600 million of goods from India this year. Last year, the company sources $400 million from India.

According to Rajinder Gupta, MD of Trident Group, a Ludhiana based home textiles company, “We look at Wal-Mart’s entry not just as an opportunity to supply for its private labels but also to retail our products under our own brands. We already have an established relationship with Wal-Mart and that would work in our favour once they start sourcing for their India operations.”

Other companies such as JHS Svendgaard which manufacturers oral care products and Liberty Shoes which manufacturers and supplies footwear to Wal-Mart are keen on continuing their existing relationship with the company as well as contributing their knowledge of the local market.

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