Monday, January 15, 2007

Starbucks makes plans for India

Some news on Starbucks India's plans. Business Standard reports that the company will be focusing on the metro's, specifically Delhi and Mumbai to launch its cafes in the country. Considering their prices, it is a good idea for them to stick to upscale locations and areas with high number of expats, such as Bangalore and Hyderabad. A spokesperson for Starbucks said that “We target opening the doors to our first store in India, with a yet-to-be announced joint-venture partner by the end of 2007 either in New Delhi or Mumbai.”

Interestingly, the spokesperson declined to confirm media reports that the Seattle based company will be tying up with Pantaloon and VP Sharma, the head of its Indonesian franchise, for its operations in India. The spokesperson instead said that “We do not comment on rumours and speculations. However, we are enthusiastic about bringing the unique Starbucks experience to one of the most exciting growth markets in the world in the near future.”

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