Saturday, October 07, 2006

Test sleep a house before buying writes about New Zealand company Rautuna, that allows customers to test their sample home with an overnight stay. Potential customers can get a feel of the layout by staying in one of the company's straw built homes, to see if it would really suit them for the long term.
The concept enables consumers to make a more informed purchase decision based on what they know they like in a home, rather than what they think they might like. There’s no doubt that there is a lot of emotional stress involved when purchasing something as major as a house and the try-before-you-buy idea seeks to lessen consumers' pre-purchase tension.

No comments: